57% of leading marketers use Search Ads 360 as part of their marketing technology stack.
Search
Ads 360
Search Ads 360 is part of the Google Marketing Platform and can be used to deploy and manage search network campaigns from Google Ads, Bing, Yahoo and Baidu from one platform. Search Ads 360 gives you more insight into the performance of your ads and the customer journey, and helps you optimise your campaigns for your business goals.
Search Ads 360 Search Ads 360 Search Ads 360
What is Search
Ads 360?
Search Ads 360 is a search management platform that helps agencies and marketers efficiently manage some of the largest search marketing campaigns in the world, across multiple engines, media channels, and devices. As well that it automates campaign management tasks, such as bid adjustments, ad creation, and keyword management. The platform also offers advanced features, such as cross-channel attribution modelling, real-time bidding, and data-driven insights that help advertisers optimise their SEM campaigns.
It’s worth noting that the performance of Search Ads 360 can vary depending on a variety of factors, such as the advertiser’s industry, budget, and campaign objectives. However, overall, Search Ads 360 has been shown to improve the efficiency, conversions, visibility, cross-channel insights for maximum return on investment (ROI of search engine marketing campaigns.
Advantages of
SA360?
The advantages of using SA360:
- Respond in real time to an ever-changing market with up-to-the-minute data and bid automation, that learns faster compared to Google Ads.
- Build connected campaigns with a clear view of how your search ads are affecting your marketing across all digital channels with cross-channel conversion attribution — all in one place.
- Make better business decisions with advanced reporting features, attribution tools, and third-party solutions.
- Easily scale your enterprise search marketing with streamlined workflows, powerful reporting and automated bidding.
- Save time and increase efficiency with Search Ads 360 and integrations across the Google Marketing Platform.
57%
Publishers save 57% more time with Programmatic Guaranteed deals when using Search Ads 360.
57%
Search Ads 360 can help marketers increase their return on ad spend by up to 30% by using its automated bidding strategies.
30%
Search Ads 360 drives more conversions with less effort, reporting that advertisers see an average increase of 16% in conversions.
16%
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Why us?
The mission of Hide and Seek is to bring positivity through good results and lasting relationships with our customers, partners and employees. We do this by combining the knowledge, personality and experience of our customers with that of our own. Together we can come up with the sharpest strategies, unique to the customers’ characteristics and objectives.
As our customers are always different, we make a custom plan every time. In this plan we will decide together on what success looks like by making it quantifiable, so that every time results are discussed both we and the customer know exactly whether the light is green or red.
By regularly zooming out, reflecting on market developments and testing with online advertising innovations we make sure to keep up to speed with the ever-changing (online) world. One thing we know for sure is that changes will keep on coming and that our work never stops. Just how we love it.
Knowledge
Everything we do at Hide and Seek starts with having our knowledge in place, always. We are specialists, so we always need to be up to date. By never stopping learning and sharing within the wider team, together we are smarter than the sum of our parts.
Strategy
The (online) world is continuously changing, hence, so should a strategy. We work with a ‘strategy cycle’ to ensure we zoom out regularly, that way making sure that our online strategy is always fully aligned with the overall customer objectives.
Personal
We believe that the best way to work together is by really making a team, together with the customer. There is no ‘they’ and ‘we’ there only is us, as we want the best results as much as our customers do.
Different
Just as our team is a bunch of great individuals, so are our clients. We do not have an off-the-shelf service. We work case by case, fully customised and always flexible to change plans and choose a different path.
Customer Stories
Cases
Blog
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Frequently
Asked Questions
Not only do we have a lot of experience in Google Search campaigns (both our founders started their career at Google itself), we are also premium partner of Google. This means that our staff needs to certify themselves every year to even work in Google Ads. We also have access to all of Google’s new updates and information. Furthermore we won some awards with our Google campaigns, check out our award cases if you are not convinced yet!
Tracking and measuring the performance of your Google Search campaign is key. We look at metrics such as conversions, cost per acquisition and return of ad spend to determine how we can optimise your Google Search campaigns even more.
Keywords play a crucial role in Google Search campaigns. They determine when your ads appear in search results. Well-researched and relevant keywords increase the chances of your ads being shown to users actively searching for products or services like yours, ultimately driving more targeted traffic to your website. Of course we can help you with finding the right keywords!
Want to know more or just spar?
Would you like to know more about who we are? Do you want us to look at your current online setup? Or are you just up for a chat? Please fill out the contact form and we will get back to you as soon as possible.