LinkedIn is the largest professional network in the world. It has more than 900 million members globally.
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Nominated at the European Search Awards for category Best Integrated Campaign.
Linkedin Ads is a paid online advertising tool that allows businesses to promote their services or products on Linkedin. There are several ad formats available, including sponsored content in the form of video, image, and carousel ads, sponsored InMail, text ads, dynamic ads, and lead generation ads. Sponsored InMail allows businesses to send targeted messages directly to prospects via LinkedIn Messages, while dynamic ads are customized to each user. LeadGen ads streamline the lead collection process with pre-filled forms to capture high-quality leads. Each ad format serves a unique purpose and can be tailored to meet the specific goals and objectives of a business’s advertising campaign.
Linkedin Ads offers full funnel objectives, ranging from creating awareness to driving traffic and ultimately generating leads and conversions. You can target audiences based on their job titles, companies, industries, seniority, company size, skills, education and other demographics.
When your goal is B2B marketing or to reach very specific professionals, LinkedIn Ads are great to boost your B2B marketing performances. On Linkedin, quality reigns over quantity. While you may see bigger numbers on other platforms, LinkedIn provides a higher quality B2B audience, due to its professional nature and many highly specific professional targeting options.
With Linkedin being the world’s largest professional network, Linkedin Ads should be an essential part of your marketing strategy, especially if you want to grow your business professionally.
LinkedIn is the largest professional network in the world. It has more than 900 million members globally.
More than 58,4 million companies and brands are active on LinkedIn.
50% of LinkedIn members hold a college degree or higher.
There are over 65 million decision-makers active on Linkedin.
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The mission of Hide and Seek is to bring positivity through good results and lasting relationships with our customers, partners and employees. We do this by combining the knowledge, personality and experience of our customers, with that of our own. Together we can come up with the most witty strategies, unique to the customers’ characteristics and objectives.
As our customers are always different, we make a custom plan every time again. In this plan we will decide together on what success looks like. By making it quantifiable, so that every time results are discussed both we as the customer know exactly whether the light is green or red.
By regularly zooming out, reflecting on market developments and testing with online advertising innovations we make sure to keep up to speed with the ever changing (online) world. One thing we know for sure is that changes will keep on coming and that our work never stops. Just how we love it.
Everything we do at Hide and Seek starts with having our knowledge in place, always. We are specialists, so we always need to be up to date. By never stop learning and sharing within the wider team. Together we can outsmart the individuals.
The (online) world is continuously changing, hence, should a strategy. We work with a ‘strategy cycle’ to ensure we zoom out regularly, that way making sure that our online strategy is always fully aligned with the overall customer objectives.
We believe that the best way to work together is by really making a team, together with the customer. There is no ‘they’ and ‘we’ there only is us. As we want the best results as much as our customers want that.
Just as our team is a bunch of great individuals so are our clients. We do not have an off the shelve service. We work case by base, fully customised and always flexible to change plans and turn into a different direction.
In the bustling world of digital marketing, getting the hang of ad performance analysis is like finding a compass in a wild, wild west of data—it’s essential for not getting lost and making sure your campaigns hit the bullseye.
Gone are the days when just using the right keywords was enough. Now, with new technologies, how we do SEO is changing too.
When your goal is B2B marketing or to reach very specific professionals, LinkedIn Ads are great to boost your B2B marketing performances. On Linkedin, quality reigns over quantity. While you may see bigger numbers on other platforms, LinkedIn provides a higher quality B2B audience, due to its professional nature and many highly specific professional targeting options.
With Linkedin being the world’s largest professional network, Linkedin Ads should be an essential part of your marketing strategy, especially if you want to grow your business professionally.
At Hide and Seek we want to be the best at the services we offer. That’s why we specialize in ad buying. Currently we do not specialize in or offer content creation, although through our years of online advertising we have of course picked up a thing or two about what works and what doesn’t and can give feedback on ads where necessary. For certain types of campaigns having a few photos or product images is enough to make ads. Other times, if you want to advertise on YouTube or TikTok for instance, or create a really impactful awareness campaign, you might need some video-editing or graphic design done. If you do not have anyone in-house who knows their way around content creation, we advise you to outsource it to a freelancer or creative agency. For a full overview of our services, check out our services page.
At Hide and Seek we do what we do best: online advertising. That means we don’t create and manage organic social media content. For a full overview of our services, check out our services page.
Interested in an expert review by one of our specialists to make sure that your online setup is future proof? Our audits are free of cost and obligations, but full of insights and action items.